Our Story

In his early twenties, TRU KAVA co-founder Cameron George developed a severe autoimmune/nervous system condition that rendered him temporarily disabled and unable to work or function at any level without assistance.  The condition had also led him to develop an array of debilitating symptoms, such as overwhelming chronic fatigue, severe cognitive deficits, constant anxiety, insomnia, and convulsions that inhibited his ability to recover at any degree.


Cameron spent many years seeing countless physicians, accumulating scientific research, and investigating many of therapeutic strategies (including treatments, therapies, modalities, life style changes, and more). These were all desperate attempts to find a solution to his condition and rebuild his health. After seeing little to no improvements from any of the standard or alternative medical approaches that were given to him, he continued to rapidly deteriorate. Eventually, he came across the work of multiple doctors, researchers, scientists, and influencers within the health and wellness field whom he was able to collaborate with. Together, based on scientific research and large scale clinical experience, they assembled a multi therapeutic approach to rehabilitating his health. However, through this process, Cameron was still suffering significantly with anxiety and convulsions and developed a heavy dependency on narcotic anti-anxiety benzodiazepine drugs. Desperate for an alternative to these pharmaceuticals, he started researching medicinal herbs with anti-anxiety/anticonvulsant properties that could possibly help to reduce his anxiety and convulsions. This eventually led him to discover the amazing medicinal benefits of "true" KAVA, a powerful plant-based anxiety reducing nootropic drink from islands in the south pacific. After beginning to experiment with kava himself, Cameron soon realized the therapeutic effects of this plant medicine can be nothing short of miraculous when the right material is sourced. After only a of couple months of regular kava use, Cameron was not only able to get completely off benzodiazepine drugs, but many of his debilitating symptoms including anxiety, insomnia, depression, and brain fog had reduced by approximately 80%! Finally he found the crucial factor that allowed him to gain full leverage over his disease process and enabled all of the therapies he was using to work much more efficiently. This quickly led to more rapid improvements in his health. After years of pursuing this path, Cameron was able to fully recover and reclaim his life. This personal experience led Cameron to become a prominent entrepreneur, researcher, product developer, and world leading kava expert in the health and wellness field.

Cameron later became the co-founder of TRU KAVA, a company that is striving to set the industry standard for quality, safety, and education around kava within the mass market. Cameron has spent many years investigating every aspect of kava. He has collaborated with many of the most prominent experts in the world within the fields of kava research and historical kava use. The goal of this project is to provide the safest and most effective kava products on the market, as well as educate the public on the complex story surrounding kava, explain some of the myths, the massive variation of quality on the market, and the many amazing benefits that kava can offer to the modern world when it’s used correctly in its traditional form. He strives to advocate for the use of only lab tested, safe kava varieties. The initiative is to clearly educate on the differences between safe and questionable kava products demonstrated in the scientific literature and historical accounts.  

The traditional drink is the only form that has been highly prized in South Pacific islands for over 3000 years. But now, TRU KAVA is focused on developing scalable, user-friendly products that deliver the full therapeutic action of the traditional kava drink. 

*This product nor any of these statements is not intended to diagnose, prevent, treat or cure disease and has not been evaluated by the FDA. Not recommended for pregnant or nursing women. Ask a healthcare professional before use if you have had liver problems, frequently use alcohol or are taking any medications. The information contained herein is for informational purposes only and does not establish a doctor-patient relationship. These therapies are not substitutes for standard medical care. Consult your physician before taking this or any other product.